Become a Sponsor At
NORTH COAST MUSIC FESTIVAL
CONVENIENCE STORE
We’re building a convenience store inside North Coast Music Festival — and it’s open for brand partners.
95,000+ highly engaged fans.
3 days of real consumption moments.
Sampling, sales, and true IRL trial at scale.
This isn’t logo placement. It’s your product in consumers’ hands, in a high-energy environment where discovery actually converts.
If you’re a CPG brand looking for a smarter, more experiential way to show up at festivals, let’s talk. We’re opening partner conversations now.
Become a Sponsor
A Platform for Brand Impact
HOW IT WORKS
The North Coast Convenience Store is a high-traffic, curated retail and sampling hub designed for CPG brands to show up once and scale impact all weekend.
Brands can participate at multiple levels — from lightweight sampling to full retail + immersive brand takeover.
Sampling Entry
Product sampling to thousands of festival attendees
Inclusion in a curated, high-visibility retail environment
Brand signage at point of sample
Ideal for awareness, trial, and first-touch engagement
Sampling + Sales
Full product sales with on-site merchandising
Prime shelf or cooler placement
Sampling paired with a purchase opportunity
Real-time consumer feedback + performance insights
Full Brand Takeover (Presenting Partner)
Exclusive naming rights to the Convenience Store
Custom build-out and branded environment
Dominant product placement across the entire footprint
Dedicated brand ambassador team
Integrated moments (drops, giveaways, limited editions)
Inclusion in festival marketing, maps, and digital promotion
The ultimate way to own utility + culture in one activation
BRAND AMBASSADOR INTEGRATION
Trained on-brand staff to educate, sample, and sell
Scripted product storytelling + key talking points
Optional wardrobe, giveaways, and data capture
Scalable staffing based on activation tier