Carly has over 13 years’ experience within the experiential industry where she has brought her passion for the industry to execute everything from large scale events to pop ups, to sampling programs, to virtual events, and technology first installations.

Carly specializes in client management with a dual foundation in production and believes that a strong understanding of both is a necessity when building a an experiential team. She knows that a successful client relationship is rooted in partnership, collaboration, and mutual trust and prides herself on building these relationships throughout her career.

Prior to joining Groundswell, Carly worked with brands including TikTok, Sephora, Anheuser Busch, Beam Suntory, adidas, Microsoft, and Kanye West and many more.